China's construction machinery industry exports show a rise

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The second day of the second month of the lunar calendar is commonly known as "the rise of the dragon." It is said that after the dragon that hibernated, on this day, he was awakened by the rumbling of the spring thunder and he rose up. After the winter period of construction machinery entered into a sluggish winter at the end of last year, the construction machinery industry in China has seen the prosperity of domestic brands that have been exported overseas. In fact, in recent years, the construction machinery industry in China has been developing rapidly in the global construction machinery industry. According to the online analysis of construction machinery, the sales volume and sales volume of construction machinery in China surpassed the United States, Japan, and Germany to rank first in the world; the self-sufficiency rate of construction machinery in China increased from about 70% during the “Tenth Five-year Plan” period to the current 80 More than %, gradually realize the leap from manufacturing to creation. Including loaders, excavators, truck cranes, road rollers, forklifts, bulldozers, and concrete machinery, a large number of engineering machinery products have leapt to the top in the world, and China has become a truly world-renowned engineering machinery manufacturer.

In recent days, two sets of 180 environmental protection mixing stations have undergone 88 days of installation and commissioning, and they have started in Doha Newport, Qatar. The successful SANY Environmental Mixing Station was successfully exported overseas for the first time.

On January 8, Zoomlion Concrete Machinery Company's first 40-m boom truck was unveiled in Myanmar and officially delivered to customers. The Zhonglian 40m jib pump truck delivered this time is the first 40m jib pump truck sold by China United in Burma and the longest jib pump truck in Burma.

On the evening of January 10th, Shantui Machinery's first export rotary drilling rig, Shante SER22, was shipped to Singapore in Tianjin Xingang.

On January 18, at the dawn of the Chinese Dragon Year, six 1004 "Feng River" 900, "He River" 904, and "Feng River" 1004 four-wheeled tractors traveled to Madagascar with the profound feelings of the Changlin people. It opened the prelude to the export of large-scale wheeled tractors of the “Ruihe River” in 2012 to foreign markets.

China's Accession to WTO Affected China's Engineering Machinery to the World In 2002, China joined the World Trade Organization. The expert analysis pointed out that after China's accession to the WTO, as the advanced technology, management, and capital of developed countries enter the Chinese market, competition in the industry has intensified. Judging from the overall development trend, due to the introduction of advanced foreign resources, China has greatly promoted the innovation of China's engineering machinery product technology, accelerated the adjustment of industrial structure of the construction machinery industry, the adjustment of product structure, and the transformation of enterprise operating mechanisms, further pushing the company to the international level. market. It was in 2002 that Chinese construction machinery companies ushered in the first year of internationalization. Sany Group took the lead in selling its products overseas, creating a precedent for the export of Chinese construction machinery. Immediately afterwards, the Chinese Construction Machinery Corps launched its overseas market. Mass offensive.

In the ten years after its accession to the WTO, the export method of Chinese construction machinery has shifted from foreign trade companies to self-operated exports; the move from proprietary labeling to the export of the company’s own brands; and the shift from the main export to the third world countries to developed and sub-developed countries; exports The region turned from guerrilla warfare to position warfare; the sales model shifted from direct selling to agency. At the same time, in the process of developing overseas markets, the quality of product performance has also been continuously improved, intellectual property awareness and independent innovation capability have been continuously strengthened, overseas sales channels and service networks have become increasingly perfect, overseas investment and capital operations have increased, and China’s construction machinery industry as a whole The strategic layout has recently seen signs of a rise.

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