On the morning of March 23, 2011, at the entrance of the Zhongce Rubber Plant in Haichao Road, Hangzhou, large trucks entered and exited, and the tire production line was still busy. There was no indication of the impact of the “tire special protection case”.

Xu Ceming, the manager of the Legal Policy Department of Zhongce Rubber, sat in front of a computer and kept an eye on the developments in the rubber and tire industries at home and abroad. In his 23 years of legal work, he knew very clearly that anti-dumping was a phased one. The victory in this battle was The beginning of the next game.

12 years of anti-dumping investigation in 12 years is the only way out

Recently, the first batch of domestically produced 200 kg bromobutyl rubber was used on all steel radial tires of Zhongce Rubber, and the indoor high-speed running test of 100,000 kilometers proved that the main indexes of Hangzhou-made tires are equivalent to those of imported tires. This marks the automobile Every raw material of the tire has been realized domestically. What is bromobutyl rubber? It is the most expensive rubber technology in the world. It can't be bought for $100 million. This technology, which belongs to foreigners for more than 60 years, has now achieved a breakthrough in Hangzhou. This time why is Hangzhou again? Why did you choose to start a trial with Sinochem Rubber? This has to be started with anti-dumping.

Since 2001, foreign countries have initiated 12 anti-dumping measures against China's tire industry. Since the outbreak of the international financial crisis in 2008, China's tire companies have not only encountered the "anti-dumping" investigation, but also suffered the pressure of "special protection." In the face of challenges, Shen Jinrong, Chairman of Hangzhou Zhongce Rubber Co., Ltd., planned this way: “We must use new ideas and methods to create new competitive advantages, and we must have higher, stronger and more updated requirements and goals. The top ten tires are moving forward." Bromobutyl rubber is an innovation of the company.

It is understood that last year, the company’s sales revenue reached 22.6 billion yuan, profits were 1 billion yuan, sales of all-steel radial tires reached 8.8 million, and tires for cars reached 18 million, a substantial increase over the previous year in the global tire industry. Ranking ranked from 11 in 2009 to 11th.

“The most important thing in responding to anti-dumping is to innovate products to meet market demands, grasp market information, and timely adjust the product structure. We encounter limited production of products subject to anti-dumping investigations, and then innovate another high-profile product that not only can raise prices properly, but also We can evade anti-dumping and digest the cost of anti-dumping," said the person in charge of the Chinachem Rubber Office.

In addition to adjusting products, we must also adjust the market structure. It is understood that since the financial crisis, China Strategic Rubber has made adjustments to the market, domestic sales have been adjusted to 80%, foreign trade accounts for only 20%, and sales networks have been established with more than 160 countries around the world.

Some anti-dumping is "paper tiger" to deal with the homework to do in peacetime

Xu Youming told reporters: “Special protection and anti-dumping are not the same thing. Anti-dumping means the resistance measures against dumping of foreign goods in the domestic market, while special insurance does not look at the price of imported goods, mainly within a specific period of time. A special safeguard measure for a sharp increase in certain imported goods."

Xu Youming said that some anti-dumping is "paper tiger." Such as South Africa's anti-dumping on China's tire industry. “The judgment of whether or not to dump is dependent on whether or not it is causing a bad influence on the local industry, and the impact of South Africa’s own actions on the local tire industry is also bad, so dumping is not established and anti-dumping does not exist. My intention is to cite this example. At present, many Chinese companies do not attach importance to anti-dumping. When they encounter anti-dumping, they think that this market is no big deal. This is wrong, and the most important thing is to actively respond.

"In the 1970s, when Japan had just emerged, all countries in the world launched anti-dumping investigations on it." Xu Youming said, "The best way is to establish transnational corporations. The United States has initiated anti-dumping against us. Then I contract Chinese exports. The market, in turn, is exported from the Thai branch to the United States, or from the South African branch to the United States, which can quickly adjust the market and can minimize the impact of anti-dumping on the company."

“But this is not what all foreign trade companies can do. The most important homework for anti-dumping is still in peacetime. Companies are better equipped with their own legal teams and lawyers, and they can promptly seek the support of the government, chambers of commerce and business associations. Being able to communicate information with domestic lawyers for the first time will have more winning chips.”

Explain: What is a special case of tire protection?

The tire special security case refers to the US International Trade Commission's proposal on June 29, 2009, which imposes 55%, 45%, and 35% ad valorem special tariffs on China's passenger car and light truck tires for three consecutive years. . According to the procedure, on September 4, the Office of the U.S. Trade Representative submitted to the U.S. President Barack Obama the final proposal report on the case of China's special tire insurance program for the United States. The U.S. president will make a final decision on whether to take measures by September 17. On September 11, 2009, U.S. President Barack Obama decided to impose a tariff on China's tire special protection for a period of three years. The White House said in a statement that it will impose a 35% tariff on tires imported from China in the first year, 30% in the second year, and 25% in the third year.

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