Car navigation sales market is on the rise

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Car navigation sales market is on the rise

According to relevant statistics, China's auto navigation sales volume was about 13.53 million sets in 2012, an increase of 11.6% from 2011. In the first three quarters of 2013, the number of car navigation data has reached 14.57 million sets. It is expected that the 2013 annual data will exceed 16 million sets. . Overall, the overall sales market for car navigation is still rising.

Thanks to the continuous expansion of the automotive market, car navigation sales are steadily increasing, but its development is still constrained by a number of factors. First, the upgrade of navigation software is costly from the perspective of users and e-map providers. Time, money-consuming things.

The emergence of the concept of cloud navigation, people see a trace of dawn, through the cloud navigation, people can easily free their hands, all the needs, docking background customer service can be easily achieved, can achieve real-time map updates, and receive real-time traffic information, even through the network Realize the interaction with friends, as well as e-commerce transactions and so on. Of course, as an emerging field, the business model is not yet clear, and its most fundamental problem is how to win the trust of users with high-quality services, and then gain access to a large number of users. Once this obstacle is broken, the cloud navigation model will subvert the entire car navigation market.

Cloud navigation will change the single profit model of current car navigation pre-installed maps. With the continuous enrichment of network-based functions and applications, it will bring more development opportunities; and in the future, automobiles will also be used as a mobile terminal, which will accelerate The integration between other terminals such as mobile phones and tablet computers enables different mobile terminals to uniformly call maps from the cloud, achieve navigation, dynamic traffic, and other functions to form a more complete user experience.

Xing Jialin Sok. The Big Dipper Star's product line. Beidou Cloud navigation terminal equipment hardware technology has completely docked cloud concept, the existing 300 mature cloud navigation terminal equipment available for the market, not only for private owners, but also to deal with industrial vehicles. Now on the cloud navigation terminal equipment, facing the global investment - welcome来人calls to discuss related business.

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