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After the National Day, the Jiabao replacement model V70 produced by FAW Jilin will be officially listed. The news was disclosed by workers of the FAW Jilin production line. Although no official listing was announced, the new car with the V70 tail mark has already been put into production. On the 3rd of this month, FAW Jilin Motor Co., Ltd. just launched another new car, the Senya M80 utility vehicle. The launch of two new cars in less than a month was unique in the history of FAW Jilin Automobile, which was established in 1991. For Wu Hanlin, general manager of FAW Jilin who just took office for 7 months, and his team, the significance of the new car listing is far greater than the new car itself.
300,000 vehicles, this figure is the sales target that FAW Jilin expects to reach in 2012. Hu Hanjie, the general manager of this year’s first year, explained this figure in an interview: “It is very challenging and there are very big possibilities. Between these two, we hope to use them. To become a reality, it is still possible that we will be committed to 300,000 vehicles in four years."
The reporter found from the figures released by FAW Jilin that, without any new models, FAW Jilin completed the sales volume for the whole of last year, and this year's sales volume will reach 80,000 vehicles, an increase of 200% year-on-year. Obviously, improving sales capability should be a big move for FAW Jilin this year. According to Tian Qingjiu, the deputy general manager in charge of sales, “We do have a sales channel strategy, which is to use multiple stores and multiple networks. In summary, it is mainly six words: grid connection, network expansion, and strong network. Improve operational effectiveness and annual sales efficiency. 1000 is our goal."
Another major move of FAW Jilin was the transformation and expansion of the production line, and construction was carried out in the direction of 300,000 vehicles. At present, the capacity of the entire plant can be put together to more than 200,000 vehicles, and there are 100,000 vacancies that need to be reconstructed.
In addition to production and sales, whether the company can achieve the expected, the core competitiveness is the product. Unprecedented, FAW Group established a micro-vehicle R&D department for FAW Jilin to provide technical support for its follow-up products. This year, FAW-Jilin’s self-developed sedans have already gone out of the Senya M80. After the National Day, the passenger car Jiabao V70 will be launched. Micro SUV models will be launched at the end of next year. At that time, FAW Jilin will become the only domestic micro-vehicle manufacturer with four series of commercial vehicles (trucks), passenger cars, cars, and SUVs.